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Nalpeiron TrialMaximizer™ technology enables
ISVs to improve their revenues through improved trial conversion, communication
with prospective customers and extensive marketing meta data.
For sales and marketing professionals who need to improve software
trial conversion rates to help them meet their revenue objectives,
the TrialMaximizer™ solution from Nalpeiron is a revolutionary
new trial management and tracking solution that focuses your sales
teams on those clients who are most likely to buy, and automates
the process of converting them to full users.
Unlike inefficient cold-calling and slow-to-deploy marketing campaigns,
our product alerts you to those who are using trial versions
of your software - and how actively they are using it - so you can
focus your sales efforts on converting trials instead of waiting
for leads.
Benefits of TrialMaximizer™
- Maximize your revenues – Market
to your prospects at just the right time and with appropriate messaging
order to generate more opportunity
- Improve your revenue generation
methods – Use automated multi-touch communications
from your marketing and sales teams to convert more system identified “hot” leads
- Eliminate wasted effort – Use
activity data to track the best prospects and focus your efforts
on converting those prospects (those actually trying your products)
- Reduce wasted marketing costs – Track
where the best leads comes from and focus marketing budget on the
best lead sources and download sites
- Save time and hassle – Use
the automated custom email marketing system to do the heavy lifting
for you so that you save wasted time, effort and resources on filtering
your leads
- Capture interest even with anonymous
users – Even trial users that don’t register their
details with you (registration may be optional or compulsory,
it’s up to you) can be marketed too by using our “adverts” feature
that displays custom sales and marketing messaging upon your
trial application's startup each time the potential customer
uses it.
- Improve business decisions – Use
real time data from the system to manage your sales and marketing
teams allowing management to improve campaign results and sales
performance.
- Make “instant” decisions
based on real world information – with the detailed
business information sent to your team can react faster to market
conditions than the competition.
Features
of TrialMaximizer™
- Optimize the trial conversion ratio from prospect to customer
- One stop, out of the box, place to market prospects using automated
methods
- Send both custom emails and “adverts” to users
(anonymous or registered)
- Use triggers based on user behavior to target marketing messages
at the right time
- Use the licensing system to capture and aggregate end user
details and activity
- Set time-based email and advert campaigns through the lifecycle
of your trials
- Streamline the process of capturing user data and using that
for marketing purposes
- Monitor trial conversion rates over time
- Monitor sales activity based on your marketing actions to optimize
campaigns
- Get a real-time snapshot of your “sales cycle” per
product
- Manage the full lifecycle of a customer license from download
to end of life
- Get management information sent to your teams on demand
Compare
how people do trial marketing today
HowTrialMaximizer
works in-depth
Learn about the Nalpeiron Licensing
Service™ with a free fully functional 30 day trial. |
| You will be able to test your
application in a live environment including the ability to
complete the whole process from setup to integration. See how
easy it is to get up and running within a few hours and check
out all the benefits to you with no obligation. |
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