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Nalpeiron Licensing Service - Marketing and Sales Features

Sell how customers want to buy and increase opportunity throughout the sales cycle from trial, to purchase, to post activation over-use. Then, measure activity to optimize the results

Generating greater revenues with fine level feature and license model control is now possible with the Nalpeiron Licensing Service™. The number one choice for ISVs looking for power, flexibility and control in their software licensing solution.

What is the ActiveMarketing™ Plug-in Suite?

marketing intro videoThe jewel in the crown of the Nalpeiron Licensing Service is a set of systems built for the sole purpose of creating and driving new revenue streams...this with simplicity, flexibility and absolute minimum of effort.

Use the power of the Nalpeiron ActiveMarketing™ automated tools to increase product marketing flexibility – now you will have realtime data and reporting, automated email marketing and the ability to push hot leads to sales - all built into the Nalpeiron Licensing Service. The main components are two new and unique money-making technologies: TrialMaximizer™ and OverdraftTracker™.

Marketing and sales benefits

  • Increase revenue – More revenues can be captured than today by combining factors such as reduced piracy, selling the way customers want to buy, growing market share using viral techniques, reduced time to market and licensing-based marketing tools!
  • Create more revenue opportunities – use the nalpeiron ActiveMarketing technology to maximize trial conversion rates and turn those “over-using” the product into paying customers.
  • Increase product marketing flexibility – enables you to price, package, and protect your software with a wide range of product activation and protection options. Up sell, cross sell, downgrade, update, feature clipping and all totally "on the fly". Deploy once, sell in many forms.
  • Reduce time to market - make per customer license adjustments offering total application control without the need for user re-installation.
  • Focus resources and increase competitive advantage – use business intelligence in the form of “live” charts, graphs and reports on piracy, sales cycles, trial conversion ratios and channel performance to optimize your sales and marketing.
  • Maximize sales performance – connect license data with the CRM system to allow for better customer service, faster fulfillment and to enable the up-selling process.  Sell and switch on new features instantly, no re-install and use customer usage data to drive new opportunity.

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