Software Licensing unlocks the door to fast, effective monetization.
The total costs of developing a software title through to a production ready release see some of the highest costs a software house will incur. For top names, breaking into or even heading for the high multi-millions of $$$ development costs is the norm. It is what it takes to make great, market leading Software.
Product Managers, CEOs and CFOs want more than watching sales recoup and exceed these costs over a period of years. Impatience and ambition to maximise revenue potential doesn’t come without frustrations either.
Existing licensing often holds companies back, it can affect everything, and it can be the very root cause of holding back financial growth and returns on the investment made to create software product.
Product Managers need to push for licensing schemas that will untap monetization potential and bring revenue pouring in. Nothing to do with product design, everything to do with monetizing what you have produced.
Flexible Software Licensing will change things up allowing you to:
- Sell in ways customers want to buy, whether B2C, B2B or both. Do you currently offer the modern license models that are proven by the top names in the industry, such as Subscription, Usage Based, Concurrent Licensing for easy use on a multi-seat basis? (and more, see here)
- Be Agile. Make sure your Software Licensing is decoupled enough from engineering so that a Product Management decision on how to sell in a new way can be delivered with no dependencies on coding. Decide. Cloud configure it. Ship it.
- Modernize. Change to Account Based Licensing with a “login and use” experience for your customers, free from cumbersome license codes.
Changing to a modern, cloud-based licensing solution like Zentitle is exactly what other major name ISVs have done, unleashing the monetization potential of their software.
Let’s unlock monetization potential together by starting with a quick conversation. It will provide a clear picture of what’s possible, and what monetization opportunities will look like if you switch to Zentitle.
Grab your quick meeting and let’s chat monetization and licensing.